This course is part of the UBC Future Global Leaders on-campus program for high school students ages 15–18. Combines morning classes and afternoon pre-university workshops.
New technology and digital media innovations and start-ups are launched every day. Developing innovative products and services and turning them into sustainable businesses has become an important skill.
Learn how to identify the needs of your target audience, brainstorm and build your own digital media prototypes, and discover how to pitch and launch your new digital product or service using proven digital marketing strategies and techniques.
If you’re interested in digital media production, technology development, entrepreneurship and digital marketing, this course is a great fit.
ROCHELLE GRAYSON, MBA, is an instructor for UBC Sauder Continuing Business Studies. She’s a digital strategy and monetization executive with 20 years of business, technology and education experience. Rochelle is the recipient of the Top Forty under 40 and Vancouver’s Top 10 Women in Technology awards, and was nominated for Canada’s Top 100 Most Powerful Women. She also received the 2015 UBC John K. Friesen Excellence in Teaching Award.
Course format
This course is held on the UBC Vancouver campus. You attend class from 9am–12pm and university preparation workshops from 1:30–3pm, Monday through Friday. University preparation workshops prepare you for success at university and improve your chances of getting into the university and career of your choice.
Choose to live in a student residence on campus or commute daily to UBC Vancouver:
Commuter Option includes lunch in residence dining hall, Monday through Friday, and UBC Recreation Card.
Residence Option includes private room and full board, airport pick-up and drop-off, local medical insurance for all international students (and custodianship if required for visas), weeknight and weekend social activities (e.g., trips to Grouse Mountain, Granville Island and Robson Street), and UBC Recreation Card.
Cost details
Fees per two-week course (including workshops)* |
Residence option |
Commuter option |
International students |
$5,045 CAD |
$2,545 CAD |
Canadian students (including Permanent Residents) |
$4,385 CAD |
$1,885 CAD |
*All fees are subject to change
To register
A Family Account in UBC’s Lifelong Learning registration system is required to register for UBC Future Global Leaders on-campus.
After you add the course to your cart and go to check out, you’re asked to create a new Family Account or log in if you already have a Family Account. A parent or guardian needs to set up the Family Account with their primary email address. After the account is created, the parent/guardian adds the learner as a family member to their Family Account using the learner’s primary email address (the learner’s email address cannot be the same as the parent/guardian email address).
Add the learner to the course session in your cart and complete the checkout process.
After completing the checkout process, and while logged into your Family Account, select Applications to access the FGL information package. Your registration is not final until the information package has been completed and submitted. You may partially complete the information package and return to it at any time within your Family Account.