Get your message across more effectively and hone your persuasive skills with a blend of theory and practice. This course is designed for anyone who needs to reach readers or listeners with an important message. Learn to use powerful rhetorical strategies to engage, inform and inspire, and gain experience by creating and presenting your own project. You will obtain the skills required to craft documents that support you in building and maintaining strong business relationships with colleagues and clients. Explore attention-catching tone and content strategies that you can apply to emails, reports, web copy, policy papers and beyond.
This course can be applied to the UBC Certificate in Professional Communication.
The format of this course is in-class.