Digital Media Entrepreneurship

This course is part of the UBC Future Global Leaders On-Campus program for high school students ages 15–18.

New technology, and digital media innovations and start-ups, are launched every day. Developing innovative products and services, and turning them into sustainable businesses, have become important skills.

Brainstorm and build your own digital media prototypes, identify the needs of your target audience, and learn how to pitch and launch your new digital product or service using proven digital marketing strategies and techniques.

This course is ideal if you’re interested in digital media production, technology development, entrepreneurship or digital marketing.

ROCHELLE GRAYSON, MBA, is an instructor for UBC Sauder Continuing Business Studies. She’s a digital strategy and monetization executive with 20 years of business, technology and education experience. Rochelle is the recipient of the Top Forty under 40 and Vancouver’s Top 10 Women in Technology awards, and was nominated for Canada’s Top 100 Most Powerful Women. She also received the 2015 UBC John K. Friesen Excellence in Teaching Award.

Course Format

This course is held on the UBC Vancouver campus. You attend class in-person 9am–12pm, Monday through Friday. After lunch, you attend university preparation workshops and participate in group activities on campus from 1:30–3pm. 

You can also join the Virtual Student Lounge, hosted by our UBC Student Ambassadors. Meet other Future Global Leaders from across Canada and around the world.

To Register

After you add the course to your cart, you’re asked to complete your registration by creating a new account or logging in. If you are a parent, guardian or other adult registering for the first time on behalf of your student, please create the account in the name of the high school student attending UBC Future Global Leaders, not in your name.

To register, click “Open all” under Available Sessions, select the applicable Type under Fees / Tuition. You can pay a CAD$500 now or pay in full. Select “Scheduled Payment” if you wish to pay a CAD$500 deposit now and the balance later. We will automatically process the balance owing on May 13, 2022 for the Residence option and June 10, 2022 for the Commuter option. Do not select Scheduled Payment if you wish to pay in full now.

Click ADD TO CART. Once you have successfully added the items to your shopcart, click COMPLETE REGISTRATION to be directed to our online payment portal.

Available Sessions

Course currently not available for registration.